Character design of Final Fantasy
Although each installment of the Final Fantasy series is generally set in a different fictional world with separate storylines, there are several commonalities when it comes to character design, as certain design themes repeat themselves, as well as specific character names and classes. Within the main series, Yoshitaka Amano was the character designer for Final Fantasy, Final Fantasy II, Final Fantasy III, Final Fantasy IV, Final Fantasy V and Final Fantasy VI, Tetsuya Nomura was the character designer for Final Fantasy VII, Final Fantasy VIII, Final Fantasy X, Final Fantasy XI and Final Fantasy XIII, Yoshitaka Amano created and did the concept art for the characters while Toshiyuki Itahana was the final character designer for Final Fantasy IX, and Akihiko Yoshida was the character designer for Final Fantasy XII.
Visual character design
The series has often featured male characters with slightly effeminate characteristics, as well as female characters with slightly tomboyish, but still feminine, characteristics. This trend has generally increased as the series evolved. These characters are usually teenagers, which some critics have interpreted as an effort on the part of the designers to ensure the players identify with them. At the same time, some female characters have been increasingly designed to wear very revealing outfits. Square Enix has stated that a more rugged looking hero had been considered for Final Fantasy XII but had ultimately been scrapped in favor of Vaan, another effeminate protagonist. The developers cited scenaristic reasons and target demographic considerations to explain their choice. For Final Fantasy XIII, Square Enix settled on a female main character, described as a "female version of Cloud from FFVII." This aspect of Final Fantasy can also be seen in Sora, the protagonist of Kingdom Hearts, a crossover series featuring Final Fantasy and Disney characters.